Project 90
PROJECT 90: THE REBUILD
Standard fitness challenges sell motivation. We sell biological architecture.
This is not a social media bootcamp. Project 90 is a highly structured, 90-day physical recomposition protocol designed for high-functioning individuals who need an operational system, not a cheerleader.
THE DULSON PERFORMANCE COMMUNITY PLATFORM
Every entrant gains full access to the proprietary Dulson Performance Community Platform. Your data is not fed to a social algorithm; it is locked in a sovereign,
self-hosted tech ecosystem.
- The Blueprint: A full 90-day structured training programme.
- The Analytics: Weekly biometric check-ins and performance tracking.
- The Network: A private community forum, weekly strategic live streams, and micro-challenges to force adherence.
THE PAYOUT
We demand elite execution, and we reward it. At the end of the 90 days, the top three physical transformations will unlock the following:
- 1st Place: £1,000 Cash + 12 Months Free Coaching (Remote Digital Blueprint) + Professional Photoshoot
- 2nd Place: £500 Cash + 6 Months Free Coaching + Professional Photoshoot
- 3rd Place: £100 Cash + 3 Months Free Coaching + Professional Photoshoot
THE ALUMNI GUARANTEE
Even if you don't take the podium, the entry fee immediately pays for itself. Every single person who enters Project 90 secures an exclusive "Alumni Rate" for our flagship 1-to-1 coaching service.
- The Remote Digital Blueprint: Lock in a full 12 months at just £75/month (Standard Market Rate: £120/month).
- That is a guaranteed saving of £540 over the year, available strictly to Project 90 competitors.
THE PHASE 1 ENROLMENT (JUNE ONLY)
We are opening the first tier of enrolment strictly for the month of June. Securing your spot now grants you exclusive early access to the platform in mid-July to establish your biological baseline before the official 90-day clock starts in September.
- Phase 1 Rate (June Only): £99 (Save £50)
- Standard Rate (From 1st July): £149
The Guarantee: This project requires a minimum operational deployment of 30 participants to unlock the £1,600 prize pot. If we do not hit that quota, the cohort is cancelled, and you receive an immediate, 100% refund. Zero financial risk.
Secure your Phase 1 spot before the June window closes.